In the rapidly changing world of the fashion business, the digital support is the compulsory tool to the omnichannel business.
Our expertise and broad knowledge of the industry is the crucial combination offering professional advices on digital solution, supporting Brands in the digital transformation and technology integration: from the supply chain to the final customer and resale channel.
We strongly believe that the big challenge for the future of fashion industry is the social and enviromental sustainability and the ethical consumption.
As customers become more knowledgeable, the need to transparently communicate Brand's values is growing exponentially.
Listen • Analyze • Engage customers
Analysis of the Brand’s current assets
Define Brand’s needs
Define digital roadmap
We rethink the role of Retail aiming to push growth throughout the Consumer-direct channel, focusing on Popup events and digital In-stores experience.
In the rapidly changing world of the Fashion Business, In-store experiences are functional to increase Brand awareness, create a new costumer base, increase the conversion from on-line to in store costumer, test the products' marketability and quickly capture sales.
Timing strategy and duration
Roll out plan and locations scouting
Store concept and Store design
OTB budget and P&L
Law and Order
Implement instrumental support
for Store management, after Sales and CRM
Our experience has made us proficiency in the management of the fashion business to support Retailers and Brands to identify unique strategies.
Business Strategies
Strategic vision, mission and plan
development
Map-out short term and long
term distribution strategies
Omnichannel retail solution
Brand Development
Brand identity & positioning
Co-Branding and licensing
Role & responsabilities
Retail KPIs
Merchandising & Buying
Collection merchandising
assortment & classification
Pricing
Buying strategy